Nonprofit Marketer’s Guide to GDPR

What is GDPR and how will it impact your organization?

Effective as of May 25, 2018, the European Union’s General Data Protection Regulation (GDPR) will change how organizations and marketing professionals globally communicate with all EEA citizens and anyone collecting personal data on EEA citizens.

If your nonprofit organization markets to citizens in the European Economic Area, this guide is for you:

  • What (and who) does GDPR affect?
  • The rights of individuals and marketers under GDPR
  • How to prepare and become "GDPR compliant" - from updating privacy policies, to running opt-in campaigns